With the rapid economic development,Lighting in China market outlook is good,Home lighting industry will be the real source era steering Lighting era.With the rapid growth of the LED panel light industry,Many lighting companies have entered the field of LED panel lighting.High-tech, large investment,And after the era of the LED lighting market trends,If you blindly invest in the LED lighting market,The consequences will be very serious.Although the lighting industry after years of development,Has already formed a professional logistics system as well as modern e-commerce platform.To expand the size of the market for most lighting companies to build brand lighting, contemporary lighting industry, the rapid development of a natural form of. With the product, with LOGO, these can not become a brand.Understanding of the brand based on the views of the people, products,Measure the product's place in the hearts of the people.The success of the brand is part of the subconscious,If a product can become a form of instinctive consciousness of consumer alarm,Then the way the product is sure to broad.The lamps also true.With the rapid development of the industry, the product homogenization of serious, in the rapid increase in the number of enterprises, led to the market share of each company to have serious limitations. At this time, most of the business owners began to consider: how to than others do more, sell more, which enter the channel competition stage. In addition,Of course,In the the home lighting contention era ",Active marketing,Tend to be able to guide and promote the market consumption.Beginning last year, the lighting business through the National Merchants, attracting hundreds of lamps investors to join the long-term through television advertising, network promotion adhere to build the brand image to achieve brand rise.Lamps such as advertising diversified methods to improve visibility.In some ways, it is a measure of the scale of economic development.Consumption because everywhere in the ads so that people in the "short-cycle", active in promoting market economy.Domestic lighting market headed to town in recent years, rapid development, thousands of light Guzhen Lighting businesses, with lighting distributors, service providers lamps practitioners up to a million people.Lighting industry from TV, websites, Merchants web search auction, blog, forum, SMS, e-mail and other forms of advertising marketing, marketing, publicity and brand, product quality, price, service, etc., the lighting industry into the realthe era of fierce competition.